She's the Kaftan Queen, one of Rachel Zoe's "most cherished worldly designers" and her pieces are endorsed by celebrities including Oprah, Beyonce, Fergie, Elle Macpherson and Nicole Kidman.. I'm talking about the one and only Camilla Franks, whom I was so fortunate to meet and view her amazing new A/W 2011 Woodstock collection. I recently attended an exclusive event at Camilla Franks' Bondi Beach House boutique. Camilla's Beach House is exquisite! It's her 'baby', her little sanctuary and after spending the afternoon there, I can see why!
To my surprise, Camilla actually began her career in theatre. However, it wasn't too long before Camilla discovered she had a natural flair and talent for design. Camilla's pieces are sold in high end boutiques and luxury department stores across the world...not forgetting she has three gorgeous boutiques in Australia and sold nationally in David Jones stores and online. When I think about Camilla's pieces, I automatically think long kaftans, vibrant neon colours, psychedelic and unique prints and exquisite beading, featured in her S/S 2010/11 Babylon collection. However, Camilla claims she has two sides to her personality her bubbly and vibrant (her Babylon collection) and her more relaxed, love of nature and music side (her Woodstock collection). Camilla's current collection is inspired none other than the famous Woodstock Festival of 1969..think rock music like Jimmy Hendrix, hippie fashion, campfires, peace and mother nature. For this collection Camilla remained true to her design aesthetic, but decided to add a few new colours, techniques, pieces, styles and prints. Camilla opted for a traditional winter pallet with natural earthy tones. Camilla gave us an insight into the different ways to wear a kaftan.. you name it, long, short and even a skirt! The versatility is unbelievable and so trans-seasonal. Her Woodstock collection incorporates her signatory kaftan, however, now it’s all about 'layering'. Take the kaftan and create your own style, by adding layers! Camilla's product range has increased and now includes, leggings, leather vests, harem pants, cashmere knitted jumpers, camisoles, reversible cardigan, beanies, scarfs, shoes and my favourite, the 70s turbans! What intrigues me most about Camilla's collections, especially this one, is her attention to detail. Each print is unique. Camilla designs her prints, one even featuring her jewellery. Each piece is individually printed so it sits perfectly on the varying necklines and silhouettes. Her use of Swarovski crystals, beading and silks is exquisite. As for the leather vest? Camilla used an old art form where stones are embedded in the leather and then hand painted. Camilla embraces every woman's shape and size by enabling each individual to adapt and style the pieces according to their shape.
Not only do I love Camilla's unique aesthetic, but I also love her warm and friendly personality. She really took the time to talk to everyone and made us feel really welcomed. It was a pleasure meeting Camilla, her 'kaftan princesses' and the team from Hush Communications.
(Images taken by me)
(Image below - Hush Communications)
To my surprise, Camilla actually began her career in theatre. However, it wasn't too long before Camilla discovered she had a natural flair and talent for design. Camilla's pieces are sold in high end boutiques and luxury department stores across the world...not forgetting she has three gorgeous boutiques in Australia and sold nationally in David Jones stores and online. When I think about Camilla's pieces, I automatically think long kaftans, vibrant neon colours, psychedelic and unique prints and exquisite beading, featured in her S/S 2010/11 Babylon collection. However, Camilla claims she has two sides to her personality her bubbly and vibrant (her Babylon collection) and her more relaxed, love of nature and music side (her Woodstock collection). Camilla's current collection is inspired none other than the famous Woodstock Festival of 1969..think rock music like Jimmy Hendrix, hippie fashion, campfires, peace and mother nature. For this collection Camilla remained true to her design aesthetic, but decided to add a few new colours, techniques, pieces, styles and prints. Camilla opted for a traditional winter pallet with natural earthy tones. Camilla gave us an insight into the different ways to wear a kaftan.. you name it, long, short and even a skirt! The versatility is unbelievable and so trans-seasonal. Her Woodstock collection incorporates her signatory kaftan, however, now it’s all about 'layering'. Take the kaftan and create your own style, by adding layers! Camilla's product range has increased and now includes, leggings, leather vests, harem pants, cashmere knitted jumpers, camisoles, reversible cardigan, beanies, scarfs, shoes and my favourite, the 70s turbans! What intrigues me most about Camilla's collections, especially this one, is her attention to detail. Each print is unique. Camilla designs her prints, one even featuring her jewellery. Each piece is individually printed so it sits perfectly on the varying necklines and silhouettes. Her use of Swarovski crystals, beading and silks is exquisite. As for the leather vest? Camilla used an old art form where stones are embedded in the leather and then hand painted. Camilla embraces every woman's shape and size by enabling each individual to adapt and style the pieces according to their shape.
Not only do I love Camilla's unique aesthetic, but I also love her warm and friendly personality. She really took the time to talk to everyone and made us feel really welcomed. It was a pleasure meeting Camilla, her 'kaftan princesses' and the team from Hush Communications.
(Images taken by me)
Camilla Franks on the right
Camilla's Babylon Collection
Camilla Franks on the right
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